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McDonald's announces new growth strategy, chicken sandwich, 'McPlant' burger

On Monday, McDonald's announced that they are developing a new plant-based burger, which they've coined the McPlant.

They also are launching a new Crispy Chicken Sandwich in early 2021.

The company said it would be testing a meat-free burger in several markets next year. They tried the plant-based burger in select restaurants in Canada last year.

"There are other plant-based burgers out there, but the McPlant delivers our iconic taste in a sink-your-teeth-in (and wipe-your-mouth) kind of sandwich," the fast-food chain said in the blog post. "It's made with a juicy, plant-based patty and served on a warm, sesame seed bun with all the classic toppings."

When you see these big fast food chains investing in synthetic foods, all at the same time, discernment alarms should go off.


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